eCommerce Relevant to Your Content and Your Audience
The numbers are in:
- 2010 US eCommerce spend was over $250 billion and is set to hit $500 billion over the next few years.
- 42% of time online is spent on content sites versus only 13% on commerce sites, yet commerce sites capture most every dollar
- Current market size for the deal space is $4 billion
A Winning Combination for Publishers and Their Audiences
It’s time for publishers to be able to offer a winning combination of content and commerce, and to stop sending their audiences away when they’re ready to shop.
The Group Commerce solution is fueled by context. The content you present can create the context for action: e.g., an article on new shoe styles may send your audience shopping. Group Commerce helps ensure that when your content drives a purchase, you benefit.
The team behind Group Commerce comprises some of the most forward-thinking and successful minds in the digital space. The solution they have developed offers immediate benefits to publishers:
- a new and incremental revenue stream
- an increase in opt-in members
- increased audience engagement and brand affinity
- a fast, cost-effective, turn-key deployment
Group Commerce’s white-label solution includes enterprise-level technology and best-practice services including:
- social commerce consumer experience
- publisher administration and workflow tools
- payment gateway and administration
- merchandising strategy
- product and service sourcing
- marketing strategy
- reporting and analytics
- customer service
Take advantage of every and all merchandising possibilities—more relevant merchants on your site, more relevant offers, more satisfied readers, more clicks, more traffic, more visibility.
High-Value Publishers Require High-Value eCommerce
Some of the world’s most established publishers of online and offline content have already partnered with Group Commerce.
The vetting process for publishers and the merchants matched with them is detailed and driven by the Group Commerce team’s deep experience in both the content publishing and eCommerce arenas.